​Camelia Popescu
AMAMI CPM AFAITD
  • ​Master of Business - Marketing
  • BSc Journalism & Communications
  • Postgraduate Degree in Education & Training for Sustainability
  • Diploma of Sustainability
  • Cert IV in Training & Assessment
Camelia is a passionate communicator, trainer and business consultant in Perth, WA, with a combined experience of twenty years in journalism, PR, marketing and sustainability both locally and internationally. She is strongly committed to social and environmental sustainability as a way of life and work.

As a marketing specialist and business consultant, her vision is to guide business owners through the challenge of building a successful organisation and become market leaders in their industry by grabbing the power of the online marketing environment and tapping into the advantages and rewards that corporate social responsibility brings.

With a strong background in corporate and vocational training, Camelia will help you understand how to become a flourishing business and increase your triple bottom line: your financial profit, your environmental performance and your social reputation.

What are sustainable marketing solutions? They are a combination of strategies that your business can plan and apply to satisfy your customers' needs and gain competitive advantage on the market whilst minimising your negative environmental and/or social impact, in exchange increasing your financial performance and company reputation. Sustainability in business means recognising that a flourishing business is the one that, at its core, commits to improving people's lives and the environment we live in, as well as achieving financial success.

OUR CUSTOMER APPROACH:
  • clearly explain our suggestions and provide customer education in terms of strategies, goals and measurement of results - whether you're just starting out, looking to improve your current marketing or considering sustainability as a business process;
  • offer our experience and expertise as the foundation block on which to build a long-term business relationship, with on-going support at every stage in your business life cycle;
  • advise you on the best course of action in terms of marketing, increasing customer base and market reputation, with solutions that fit your organisational goals and capabilities first and foremost;
  • implement marketing campaigns, corporate training and business sustainability initiatives according to your budget, time frame and human resources available.

CLIENT TESTIMONIALS

"Dear Camelia,
Thank you sincerely for assisting us with the design, preparation, hosting and training for our  amazing new website. 

We came to you after seeing the incredible work you did on the website for the Flourishing Futures  Education for Sustainability Conference in May 2014. We wanted a good looking, modern, easy to  navigate website that promoted our beliefs in sustainability and found you to be a perfect match. 
By understanding our core values it made working with you an absolute pleasure. 

Your website design brief allowed us to review and document our requirements clearly and  resulted in an incredibly pleasurable and painless experience in working with you to achieve our  desired outcome.   By understanding our needs and being flexible to incorporate any changes we made along the way  resulted in a website we are very proud of.

We have no reservations in recommending your services and have already taken action to ensure  other organisations we work with contact you to update their websites in the near future. 

Best wishes for a wonderful rewarding future." 

Ken Bezant - Bezant Consulting
"So many times I've been telling people what I am trying to achieve, and I feel like they don’t get it; but Camelia really listens and provides me with options that only support my business.

She has been able to offer me innovative, affordable solutions that I can manage myself. I highly recommend her services."

Belinda Bolitho - Lymphworks
I, as a director of a day spa called Cleopatra's Temple, would highly recommend Ablaze Marketing to anyone needing excellent and rewarding service. Having used this company for almost seven years from the very beginning for website creation to general marketing, have found that the work is not only professional and stress free, it's also friendly and affordable. Although a few different marketing agents have contacted me offering all sorts of discounts and changes, i will still remain an Ablaze Marketing client as their work has always improved my business which is still growing, also thanks to their fantastic ideas and resourceful help. 

Claudia Mazzone - (director) Cleopatra's Temple Day Spa